Bold. New. Blue.

Inspired innovation.
Content to crave.
Ingenious ways to play.
Go Bold. Go Blue.

You can’t miss IGT’s new logo and bright blue look.

We’re communicating a brand blue vision to our people, customers and the world, sharing a much more compelling story about who we are, what we do, and where we’re going.

For more than 30 years, IGT has brought unparalleled excitement to the casino floor – with games, cabinets and systems that set the industry standard. But that’s only part of the IGT story. It’s high time to showcase our extraordinary innovation, electrifying experiences and unrivaled entertainment spanning new technologies and platforms.

Our new logo and brand positioning are the most visible indications of our commitment to engage in a much deeper conversation with customers and investors about innovation, growth and prosperity. Join the conversation at #igtblue.

In other words, you ain’t seen nothing yet.

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Logos and images available in this Image Gallery may be used only by press agencies and journalists publishing articles specifically about IGT and its products and services.

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