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IGT and William Hill Announce UK Omni-Channel Deployment of Ocean Magic Video Slots
LONDON, U.K. – Nov. 13, 2017 – International Game Technology PLC (“IGT”) (NYSE: IGT) and William Hill PLC (“William Hill”) (LSE: WMH) announce the UK omni-channel deployment of IGT’s Ocean Magic™ Video Slots game. William Hill players throughout the UK can now enjoy the compelling Ocean Magic slot game in the Company’s retail betting locations, on mobile devices, and on desktop via games.williamhill.com.
“William Hill is proud to be the first operator in the world to offer IGT’s Ocean Magic game in the UK retail environment, on mobile devices and on desktop,” said Andrew Sackey, William Hill Director of Product and Content. “William Hill is committed to offering our players world-class gaming entertainment that they can enjoy in a variety of settings, and Ocean Magic makes a great addition to our content offering.”
“We’re excited to partner with William Hill to give players more ways to enjoy the popular Ocean Magic theme,” said Gianluca Ballocci, IGT Vice President Commercial Interactive Sales and B2C Operations. “Supplying our customers with engaging content that can entertain players across multiple platforms remains a top priority for IGT. By adding Ocean Magic to its portfolio, William Hill expands and differentiates its content offering with a game that has quickly developed a strong player following in other geographies.”
IGT’s Ocean Magic game has earned the “Proven Performer” status through its exceptional performance in the Company’s test banking process. The game includes an array of dynamic features such as the player-favorite Wild Bubble Feature that is triggered by bubbles landing on an Ocean Magic symbol, causing it to “explode” and make all surrounding symbols wild for the current game. Ocean Magic is compatible with IGT’s CrystalSlant™ and CrystalDual® cabinets.
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About IGT
IGT (NYSE:IGT) is the global leader in gaming. We enable players to experience their favorite games across all channels and regulated segments, from Gaming Machines and Lotteries to Interactive and Social Gaming. Leveraging a wealth of premium content, substantial investment in innovation, in-depth customer intelligence, operational expertise and leading-edge technology, our gaming solutions anticipate the demands of consumers wherever they decide to play. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has over 12,000 employees. For more information, please visit www.igt.com.
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