“Beyond the Smartphone,” “The AI Leap,” and “The Polarization of Retail” are among the key trends likely to influence consumers in the year ahead. Find out what these trends mean for the lottery industry in the new special report from IGT, “5 Trends Shaping Consumer Behavior in 2019.”
For the second year in a row, IGT has joined with global analytics and trends agency Foresight Factory to look broadly at emerging consumer trends and identify those that may be useful to lotteries in anticipating and responding to players’ changing expectations. The report offers practical ideas for lotteries and quantifies each trend with data and insights drawn from 50,000 consumers and 24 countries (10 in Europe), as well as a network of some 500 trend-spotters in nearly 80 countries.
To get the full picture, Download the Special Report, “5 Trends Shaping Consumer Behavior in 2019.”
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