IGT Drives Player Engagement for Wisconsin Lottery with New Digital Solutions and Additional Self-Service Lottery Equipment
LONDON – April 8, 2021 – International Game Technology PLC (IGT) (NYSE: IGT) announced that its subsidiary, IGT Global Solutions Corporation (hereinafter “IGT”), was awarded a one-year contract extension with the Wisconsin Lottery, continuing IGT’s current contract through May 2026.
IGT will help evolve the Wisconsin Lottery’s traditional retail offerings through the creation and delivery of new player-facing digital solutions and the provision of additional self-service lottery equipment, driving engagement and bringing more convenience to players.
IGT will provide the Wisconsin Lottery with an additional 70 Gemini Ultra self-service vending machines and an additional 20 award-winning GameTouch™ self-service terminals, which were specifically built for national retail chains.
“Since our inception in 1988, the Lottery has relied on IGT to help continuously grow our sales and deliver engaging games to players," said Cindy Polzin, Wisconsin Lottery Director. “With this contract extension, IGT is once again helping to modernize our products and solutions while continuing to deliver an outstanding player experience. Our players will certainly enjoy more self-service vending machines in retail stores across the state."
“IGT understands how multi-channel player engagement can help lotteries achieve their goals, and we’re committed to working with the Wisconsin Lottery to grow its business by creating new digital solutions and delivering additional self-service hardware,” said Jay Gendron, IGT Chief Operating Officer, Lottery. “IGT will continue to provide guidance and support as the Lottery takes steps to digitize elements of the retail player experience and provide a convenient player journey.”
IGT has served as the primary lottery technology supplier for the Wisconsin Lottery since 1988. IGT provides the Lottery with its central systems, retail and self-service lottery terminals and equipment, instant tickets, telemarketing, and warehousing and distribution.
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IGT (NYSE:IGT) is the global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 11,000 employees. For more information, please visit www.igt.com.
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